Insights
Marketing insights For Perth-based businesses.
Articles on digital, advertising & creative.
Marketing insights for changemakers, action-takers, and underdogs.
Since our launch in 2014, we’ve helped hundreds of businesses amplify their message through technology, websites, and advertising. Browse our collection of insights for practical tips and marketing expertise on a range of topics.
Digital Marketing
By Helium Marketing
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January 17, 2023
Choosing a content marketing agency can be overwhelming. Helium Marketing's guide offers tips and insights to help you make the best decision. Read now.
By Helium Marketing
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June 9, 2022
How does traditional marketing compare to digital marketing in this day and age? Has traditional lost its potency? We don't think so. Find out why.
By Helium Marketing
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June 2, 2022
The finance industry is saturated with tough competition. It’s essential to keep marketing efforts at the forefront of your business plan.
By Helium Marketing
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November 15, 2021
Looking to scale? We’re in the business of growing small businesses, with digital marketing. In this article we talk budget,
By Helium Marketing
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July 14, 2021
Have you considered video marketing for your business? Video marketing has the power to engage and persuade your audience like no other medium.
By Helium Marketing
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July 14, 2021
Do you ever find you’re over-qualified for a job, yet undercut by a cheaper, less experienced company? You're not alone.
Google Ads
By Helium Marketing
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July 4, 2023
Learn how to set up a remarketing campaign in Google Ads with our guide. Using remarketing effectively can quickly produce great results for marketers.
By Rudi Janse
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May 29, 2023
Search ads vs display ads: Which is right for your business?
By Helium Marketing
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October 24, 2022
Is a competitor campaign on Google Ads worth it? Helium Marketing's article provides valuable insights and considerations to help you decide. Read now.
By Helium Marketing
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October 10, 2022
Not seeing your Google ads? Helium Marketing can help. Our article explains common reasons for this issue and how to overcome it.
By Helium Marketing
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July 14, 2021
Google Ads can help you get the most out of your website — we'll help you maximise your visibility with this forever-changing platform.
Web Design
By Sophie Hunt
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January 20, 2023
Thinking of creating a website for your small business? Helium Marketing's article offers expert tips and insights to help you get started. Read now.
By Helium Marketing
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January 17, 2023
Build your dream eCommerce store with Helium Marketing's custom design and development services. Our Perth digital agency team can help you succeed online.
By Helium Marketing
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June 15, 2022
Want to know more about Marketing Essentials? Here we take a deep dive into the marketing activities we consider to be essential for any business to grow.
By Helium Marketing
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November 15, 2021
When it comes to building a website, the first decision you need to make is what software to build it in. So, should you choose Duda or WordPress?
By Helium Marketing
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September 10, 2021
Let's go over the basics on how to edit and update your Duda Website. We will show you how to edit your Duda pages, content, text and images.
By Helium Marketing
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July 14, 2021
We’re looking at the pros and cons of building with website templates, as opposed to custom-coding from the ground up.
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