Specialising in candles and diffusers, Ambient Flames wanted to reignite their digital presence with an eCommerce site that was as artistic as it was practical.
A compelling website presence starts and ends with an amazing user experience. Using Ambient Flames' products as a guide, we created a relaxing, coastal-inspired site that reflected the brand's ethos, while effortlessly guiding users to the online store at every opportunity.
With a huge focus on messaging, we were tasked with creating flowery copy peppered with striking adjectives and descriptions. Nailing the right balance between vivid descriptions and clarity, we ensured their message was effectively conveyed and understood by the target audience.
As soon as we saw the new concept designs, we loved option one. The suggestion of a mix of ocean-themed banners looked beautiful and we were very happy. The written content is brilliant too; we feel it definitely reflects us.
Trina, Ambient Flames
A4/661 Newcastle St, Leederville WA · hello@heliummarketing.agency · 1800 435 486